How to route Shopify leads with Zapier and ChatGPT
I run a Shopify store and want incoming contact form leads categorized and routed to the right sales rep. Looking for a Zapier + ChatGPT setup that handles product interest detection and tagging.
Answers
Approved replies, operator insight, and tactical follow-up from the community.
Setup: Shopify new-contact → Zapier action to ChatGPT → map result → notify/tag rep. Concrete steps:
1) Trigger: Shopify contact form.
2) Action: Zapier “Send prompt” to ChatGPT. Prompt (return ONLY JSON): {"product_interest":"","confidence":0-1,"suggested_tags":["tag1"]} using the form text as input.
3) Use Zapier Lookup Table to map product_interest → sales_rep.
4) Final actions: add Shopify customer tag and send Slack/email to assigned rep.
Use Zapier to trigger on new Shopify contact submissions → call ChatGPT to parse interest and return structured JSON (product_interest, category, urgency, rep_tag). In the Zap, map those fields to: 1) add Shopify customer tags, 2) route a Slack/email to the assigned rep. Prompt tips: ask for a single JSON object, include 3–5 labeled examples, set low temperature. Test on edge cases and add fallback rules for low-confidence parses.
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